Articles (page 34)
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16 May 2016
Brilliant innovation through simplicity and focus
Simple ideas are often the most successful.
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9 May 2016 Design, innovation and lemon juice
I recently got into a rather heated discussion about design, innovation and lemon juice.
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3 May 2016 Could accidental blunders boost your business?
Pratfall is a term to describe the bias of how your attractiveness to someone or something increases or decreases after making a blunder or a mistake.
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19 April 2016Learning from others’ failure and making your own successes
Have you ever written something off as a failure that then went on to be a huge success?
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5 April 2016 Seven ways to understand your audience
It’s easy to talk about “getting to know your target audience”, but what does that look like in practice?
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14 March 2016Why innovators must be master storytellers
Tell a story to get people behind your idea.
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29 February 2016Three tips for independent innovators
Take a moment…
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22 February 201610 tips for creating excellent customer surveys
That give high response rates and valuable insights
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